UCB’s Activewear Venture in India

Vogue India Reports that at a time when active wear has found its place everywhere from magazine covers to college campuses, United Colors of Benetton could not have launched their first active wear collection for India at a better time. The collection of functional and lightweight styles for active wear is both versatile and suitable for a high-intensity workout. The range includes leggings, sports bras, hoodies, shorts and tees.

The range has reportedly used new fibers developed specifically for sweat-absorption, odor prevention, and stretch, following in the footsteps of leading active wear brands across the globe. With Benetton’s signature block colors and subtle use of logos, the collection is ideal for women and men of all ages looking for an affordable and on-trend look.


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